According to neuromarketing research, when a person receives a gift, they often feel a sense of indebtedness. This phenomenon can be harnessed to create customer loyalty without them even realizing it.
Boost Customer Loyalty with Point-Based Loyalty Programs and Instant Rewards
This is precisely where loyalty programs come into play: by offering rewards in exchange for loyalty. So, why not incorporate this strategy into your store? With YITH WooCommerce Points and Rewards, a specially designed plugin to manage point collections and foster customer loyalty, you can do just that.
For every purchase made in your store or for each task completed, customers will accumulate points. These points, when added up, can be redeemed for discounts on future purchases.
But for customers who find it challenging to accumulate enough points for rewards (rendering traditional point-based programs ineffective), there’s an alternative: instant gratification. This approach, though not obligatory, is remarkably effective in cultivating a positive attitude towards your brand in customers’ minds, even in a hassle-free manner.
The proof of the pudding is in the tasting: if you were offered a 50% discount on any item in exchange for your loyalty at a tech store, wouldn’t you be inclined to make a purchase?
Free Version Features
- Set the conversion rate (spend/points) to determine how many points customers earn for each purchase.
- Admin can maintain a list of users and their accumulated points through purchases.
- Admin can adjust the number of points earned by users.
- Users can track their earned points in the “My Account” section.
Premium Version Features
In addition to all the free version features, the premium version offers:
- Users can create a discount plan based on their point balance.
- You can set a maximum discount limit (customizable by category or individual product).
- Assign specific point values to each product or category for user purchases.
- Set an expiration date for accumulated points.
- Schedule promotions based on points accumulated.
- Apply point redemption rules for categories and/or individual products.
- Send reminder emails to users before their points expire.
- Automatically remove points assigned to orders that are canceled or refunded.
- Reward points to customers who made purchases before the plugin was installed.
- Customize point actions based on WordPress user roles.
- Award bonus points under certain conditions, such as registration, first order, product reviews, specific spending thresholds, or point milestones.
- Include a “My Points” link on the customer’s dashboard page.
- Customize all labels and messages displayed to users.
- Enable email notifications to inform customers whenever their point balance is updated.
- Send messages to notify users about points earned for specific product purchases and available discounts in their cart.
- Dashboard widget to help you monitor customers with higher point balances and those who have used discounts.
- “YITH YWPAR Points Rewards” widget for customers to view their current point balance.
- Use a shortcode to display the point history to users.
- Option to set a percentage discount based on product price.
- Define a minimum discount amount that customers must meet to redeem their points.
- Reset point balances for all registered users in your store.
- Import points history from WooCommerce Points and Rewards.
- Allow store managers to manage user points.
- Restrict point accumulation to specific user roles.
- Limit point redemption to specific user roles.
- Display points accrued with each product on archive pages.
- Enable fair shipping charges even when purchasing with points.
- Integration with WooCommerce Multilingual (version 4.2.9 and above).
- Integration with WooCommerce Currency Switcher (version 1.2.4 and above).